archive-title Daily Archives: 2020-08-05 17:32:47

Daily Archives: 2020-08-05 17:32:47

Liderazgo en la coyuntura: enfoque en el diagnóstico organizacional y personal del líder – Forbes México

Por: Víctor Torres y José Luis Calderón* La contingencia que enfrentamos a causa del Covid-19 continúa llevando al extremo las capacidades de dirección, planeación y gestión de los líderes de empresa que tienen que proyectar y ejecutar cambios significativos en distintos aspectos: los  productos y servicios dadas las  preferencias emergentes de los consumidores, el uso […]

RMT And Semasio Introduce Motivation-Based Targets – MarTech Series

Now available in leading DSPs and the LiveRamp Data Marketplace 95% of decision making is subconscious. (Dr. Gerald Zaltman, Harvard) 65% of the sales and branding effect of brand advertising is delivered by the creative. (TRA, Apollo, NC Solutions are formerly known as Nielsen Catalina, Mars Catalyst) That 65% consists of subconscious motivating signals emanating from the […]

Introducing ‘The AI & Machine Learning Imperative’

Topics The AI & Machine Learning Imperative “The AI & Machine Learning Imperative” offers new insights from leading academics and practitioners in data science and artificial intelligence. The Executive Guide, published as a series over three weeks, explores how managers and companies can overcome challenges and identify opportunities by assembling the right talent, stepping up […]